Monday, 23 September 2013

Plan for your Email Marketing Success

Great news! The 80 year-old ban on general solicitation finally ends. Thanks to the JOBS Act! Now, companies can solicit investors and advertise that they’re raising capital legally. You will not be breaking the law if you seek funding or advertise your shares openly. What a welcome change! This will definitely help growing businesses in a big way by giving them the freedom to seek financing. A big boost to entrepreneurship indeed!



Just as we need the right conditions to make a business flourish, the same applies to having your email marketing efforts succeed. Getting your strategy right along with the right investment is essential. Before you begin an email campaign, proper planning is pertinent. Here are a few quick points to keep in mind:
  • The content should be of real interest and value to your audience
  • The design of the email is very important
  • Have a clear and defined purpose
  • Send mails according to the convenient time of your recipients, not yours
  • Know your target audience and plan accordingly
  • Go for list segmentation to make the message more specific and targeted
  • Seek professional help for design and copy if you lack expertise
  • Procure resources to implement and track an email marketing campaign
  • Do not forget to test, test and test your email thoroughly before sending it to clients

Prepackaged Marketing Data strives to make your email marketing effort a success. Contact us to learn more. 

1 comment:

  1. Thanks for the tips.I use the Express e-mail marketing service from Thewebpole.com and no matter where I am I can reach my clients.In this type you have to first get a list subscribers,send e-mails to them,track down the result and get the valuable feedback from the customers.I chose this type of marketing because in a short span of time we can reach large number of people.I will make it a point to follow your tips to enhance my marketing strategy.I will make it a point to use your guidance too.

    ReplyDelete